Disneyland will use a virtual queue for its new Marvel musical

June 20, 2023, 12:52 PM · Rogers: The Musical will use a virtual queue when the new live-action show begins its run at Disney California Adventure this month.

The show will open June 30 and run through August 31 at the Hyperion Theater in Disney California Adventure's Hollywood Land. The virtual queue for Rogers: The Musical will open in the official Disneyland app at 10:30am daily for the first two shows of that day, with a second opening of the queue at 2pm for the day's remaining showtimes. If you get into the queue, you will be assigned an available showtime and not be able to select one.

Telling the story of Steve Rogers' journey to becoming Captain America, Rogers: The Musical will include the songs "Star Spangled Man" from "Captain America: The First Avenger" and "Save The City" from the Hawkeye TV show, along with five all-new songs with music by Christopher Lennertz and lyrics by Jordan Peterson, Christopher Lennertz, and Alex Karukas.

Disney says that if the virtual queue reaches capacity, you can check at the theater for walk-up availability. In addition, Disneyland will be selling a $29 Rogers: The Musical Premium Viewing Experience package from the Studio Catering Co. Truck in Hollywood Land. That package will include access to lounge seating in front of Stage 12 before the show, priority choice of seating in the theater, a souvenir lanyard, a Rogers: The Musical popcorn bucket with kettle corn and choice of bottled beverage, and a Disney PhotoPass photo op.

Rogers: The Musical popcorn bucket
Photo courtesy Disneyland

That popcorn bucket also will be available for sale at vending carts outside the theater and will include red, white and blue-colored kettle corn. Other show-themed food and drinks available around the theater will include:

Shawarm-izza
The Shawarm-izza wrap. Photo courtesy Disneyland

The Disneyland Resort is offering a discounted three-day ticket for California residents this summer, and our travel partner has that ticket for less than what Disney is charging on its own website. You can find that and other deals for non-residents on their Disneyland Resort tickets page.

Replies (9)

June 20, 2023 at 1:55 PM

I didn't know Jordan Peterson wrote lyrics... I mean sure he's got some best selling books under his belt, but this seems out of his general purview.

June 20, 2023 at 3:11 PM

A virtual queue seems very unnecessary for a more temporary theater production like Rogers: The Musical. The virtual queue didn’t last super long for Runaway Railway as it is.

June 20, 2023 at 4:29 PM

The bit where Disney is practically encouraging people to try the stand-by option suggests that Disney isn't exactly convinced of the need for a VQ at this show, either.

June 21, 2023 at 12:09 AM

Interesting. I'm not sure why they'd have it then.

June 21, 2023 at 8:44 AM

I just don't understand the purpose of utilizing only a VQ for a timed show (with multiple performance no less), particularly one where there are significant differences in viewing quality within the performance space. Despite forcing guests to grab a spot in the VQ, Disney will still need to manage a line for guests who want to sit near the front of the theater.

It just doesn't make any sense to me, and even less sense given that this show is only running for a couple of months. I could see filling the orchestra level with VQ, but at least half of the theater should be available for standby.

June 21, 2023 at 11:14 AM

They probably want to use it to collect more data. The more data you have the better for future rides / shows. Also maybe they want to make some people think they might not see the show so that they pay the upcharge to guarantee seeing it thus making more money in the process :)

June 21, 2023 at 11:49 AM

Francis 24 for the win here.

June 21, 2023 at 12:27 PM

I agree with Francis. On the surface it doesn't make sense, but the VQ is being implemented for a specific purpose. This show will be "hyped" so it will spur people to sign up (FOMO).

June 21, 2023 at 12:45 PM

If there is that sense of FOMO, why not just have a standby line, and those with FOMO can still buy the package so they don't have to stand in the line? My point being is that they're going to manage a physical queue whether they use VQ or a normal standby line, because guests will get to the theater early to get the best seats under both scenarios.

It's particularly confusing since Disney is hinting that there will be some standby capacity (presumably from VQ no-shows), and will need to manage a second queue to separate confirmed VQ guests from standby guests.

VQ is a great tool for super popular attractions or those with very limited capacity, but I think Disney is misusing it here with the hope that forcing guests into the VQ will increase demand, but in turn tainting the reliability of the data because of the VQ requirement. Because of this, Disney is unnecessarily adding an extra level of frustration to guests who are already annoyed with the park experience right now.

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