We will be at the Expo next week, and received something interesting today.
Look what came in the mail today... pic.twitter.com/gxlAiYIy6V
— Theme Park Insider (@ThemePark) November 10, 2015
You will note that there's nothing in the flyer about what park or parks might be buying and installing this "Walking Dead"-themed interactive ride. Sally is one the industry's leading developers of interactive dark rides (i.e. shooters), having developed the Theme Park Insider Award-winning Justice League: Battle for Metropolis for the Six Flags amusement parks this year.
AMC's "Walking Dead" has had a presence in major theme parks before, being a prominent feature of the Halloween Horror Nights events at Universal Orlando and Universal Studios Hollywood for the past several years.
Stay tuned to Theme Park Insider next week, here on the Web and via our Twitter feed (@ThemePark) for news from IAAPA, including whatever we can find out about Sally's new "Walking Dead" ride.
TweetSix Flags seems to be the obvious player, but the chain has already announced their 2016 additions, so it would be an odd move for them to announce something like this at IAAPA for next year or to announce 2017 additions 18 months in advance. Plus, SF seems to be really focussing on their DC and Looney Toons IPs.
Walking Dead doesn't really work as a year round attraction at any of the Sea World/Busch Gardens parks, so that's pretty unlikely.
Universal is a distinct possibility, but Orlando has already announced so much on the horizon that this would be almost overkill, especially with MIB at USF. However, USH does have space in their recently closed House of Horrors, and nothing on the horizon once WWoHP opens next year. Harry Potter will likely keep USH buzzing for 2+ years, would they really throw something of this quality so soon after a major addition to get drown by the HP wave? Of the major players, USH is the only logical option, particularly if Universal leveraged the IP for the ride with the rights for HHN attractions in the same deal (which were reportedly up this season).
Could an independent park (Herschend, Hersheypark, Kennywood, etc...) or perhaps Vegas casino be making a play here? That's where my money would be if I were a betting man.
A Vegas casino is a really interesting idea, but I also feel like they've abandoned the IP / theming industry lately. All of the casinos seem to be moving towards "generic luxury" with few (if any) family draws.
The HHN IP is a year over year purchase, so if they purchased the IP for a year-round attraction, it may include rights for HHN mazes that wouldn't require the annual negotiations. Universal reportedly had difficulty obtaining the rights this past year - so much so that Universal hinted that this would be Walking Dead's last appearance at HHN for a while. USH makes sense, but that's the only biggie that I think would take this.
As for Cedar Fair, they are IP averse. Just Look at Voyage to the Iron Reef at knotts.
USH makes the most sense or Herschend.
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